Talking to Customersin Pharmacies
A conversation guidefor newcomers and old hands
Dr Kirsten Lennecke, Illustrated by Barbara Kohm
Description
The basis for successful advice is having a sound knowledge of the effect and application of medicines, but also an instinct for the individual needs and characteristics of the person asking for your help. This skill can be trained! Entertaining explanations and numerous case examples taken from everyday pharmacy practice help with this. They show how pharmacy staff can react empathetically, avoid misunderstandings, and manage delicate situations with confidence. The 5th edition has become more colourful! This applies not only to the illustrations, but also to the team and customers of our model pharmacy. A personality model with distinctive colours representing the different characters promises exciting insights. Good communication creates satisfied customers who want to come back again and again!
More Information
Trusted Partner
Deutscher Apotheker Verlag
Specialist books in the fields of pharmacy - drug information - medicine.
View all titlesBibliographic Information
- Publisher Deutscher Apotheker Verlag
- Publication Date 2022
- Orginal LanguageGerman
- ISBN/Identifier 9783769279207
- FormatPaperback
- Primary Price 34.80 EUR
- ReadershipProfessional and Scholarly
- Publish StatusPublished
- Original Language TitleDas Kundengespräch in Apotheken. Ein Ratgeber für Gesprächsführung für Neulinge und alte Hasen
- Edition5th updated and enlarged edition 2022
- Copyright Year2022
- Illustration38 figures, including 8 caricatures
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