„I’d like the green cough medicine!“ Experienced pharmacy staff instantly know what the customer means. This book helps newcomers identify the right medicine for each customer. Concise information organised according to the Pareto principle, and numerous packaging images combine the knowledge that is essential for providing effective advice with key self-medication preparations. • Patient consultations. From usage instructions to important notes: This information is crucial for effective consultations! • At the back of your mind. From comparable preparations to information for special patient groups: Bonus material for professional expertise! • At a glance. Over 200 package photos: Instantly recognise customer requests! TOP 60 knowledge: Dive deep and address 80% of customer questions with confidence! Target group: Pharmacy interns, pharmaceutical technician interns, returnees