— Who is behind the big platforms, what are their alternatives and why do algorithms contribute to polarisation? — A contribution to the discussion on current media policy in the EU It's a paradox: thanks to the countless platforms and channels that are around today, it has never been so easy to express your opinion. And yet never before have so few people decided on the rules of these platforms. Never before has the free formation of opinion, which is essential for our democracies, been in so much danger. And never before have the signs of recognising this been so obvious. So what needs to be done? In a controversial discourse on the effects of TikTok, Facebook, Instagram, Twitter and the rest, Björn Staschen reveals how we are slowly losing our freedom – and how we can get it back again.